Best Value SUV, Crossover, & Van Brand

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For an impressive fifth consecutive year, Toyota won the Vincentric Best Value in America™ brand award for the SUV, Crossover, & Van category. Key contributors in Toyota's 2021 victory were strong performances by the C-HR, Highlander Hybrid, and RAV4 Prime.


The Vincentric Best Value in America awards are based on the model level average of all trim levels within the model. Ownership costs for each trim level are measured at annual mileages of 10,000, 15,000, and 20,000. To learn more about how Vincentric measures value, click here.