Best Value Truck Brand

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Toyota outperformed seven other brands to claim the 2021 Vincentric Best Value in America™ brand award for the Truck category. Toyota's best-in-class performance was led by model-level victories from the Tacoma and Tundra.

The Vincentric Best Value in America awards are based on the model level average of all trim levels within the model. Ownership costs for each trim level are measured at annual mileages of 10,000, 15,000, and 20,000. To learn more about how Vincentric measures value, click here.